Case Study: Pivot streamlines web governance and boosts accessibility with Silktide

Pivot manages 100+ websites and scores in the high 80s with Silktide

Pivot, a marketing and customer experience agency specializing in broadband and nonprofit clients, faced a challenge managing over 100 client websites. They used a complex array of separate tools for SEO, analytics, and accessibility, which were difficult for their team to master and were not cost-effective for an agency model. They needed a single, scalable platform to streamline their workflow and provide proven value to their clients.

Silktide provided the solution with its all-in-one platform for website analytics, testing, and governance. The implementation allowed Pivot to credibly verify and improve website accessibility, efficiently identify and fix issues with actionable insights, and demonstrate tangible before-and-after improvements to clients. As a result, Pivot's team only had to learn one tool, drastically improving workflow efficiency and solidifying their role as an ongoing partner to their clients.

Pivot