Case Study: Christ Church improves website accessibility and user insights with Silktide

Christ Church launches a new website with 81% accessibility using Silktide

Christ Church, Oxford, a large college of Oxford University, needed to understand how users interacted with its website content to inform a major site rebuild. They initially left their vendor, Silktide, for an alternative provider that offered heat-mapping and analytics, features which were not available from Silktide at that time.

Silktide's solution was its newly launched cookie-free analytics and heatmapping, which featured a user-friendly interface that could be easily used by both technical and non-technical staff across the college. By returning to Silktide, the website team achieved an 81% accessibility rating upon relaunch, could easily share reports to distribute maintenance workloads, and empowered departmental editors with valuable insights into their content's performance.

Christ Church