Case Study: Micheldever Tyre Services supports its 4x4 dealer network with Silkmoth's 4Site 4x4 Tyres solution

Micheldever Tyre Services launches 4Site 4x4 Tyres with Silkmoth for 150+ dealer listings

Micheldever Tyre Services required a solution to support its network of 4x4 tyre dealers across the UK. The challenge was to create an online platform that could showcase its market-leading range of 4x4 tyres while connecting customers with local specialist dealers. Silkmoth, trading as Klipboard, was engaged to build a bespoke e-commerce and content management system to meet this need.

Silkmoth launched the 4Site 4x4 Tyres website, which allows over 150 dealers to list locally available stock at their own prices. The solution provided by Silkmoth not only facilitates e-commerce but also enables Micheldever to offer specialist advice, publicize new products, and promote events through the built-in content management system.

Micheldever Tyre Services