Case Study: NBC News achieves up to 200 times faster Royal Wedding coverage with Signiant file-transfer integration

NBC News Chooses Signiant for File Transfers to Support Coverage of Royal Wedding

Signiant’s managed file transfer platform helped NBC News overcome a critical content-delivery challenge during its Royal Wedding coverage. NBC needed to move large Avid-edited video files from London to New York quickly and reliably, but traditional FTP workflows created long transfer backlogs and prevented editors from directly managing the process—delaying air time and limiting flexibility.

NBC deployed Signiant’s integration with Avid Transfer Manager so editors could initiate and monitor transfers from within Avid Media Composer. Footage arrived in New York in minutes, enabling final edits and rapid broadcast, reducing delays, and delivering transfers up to 200× faster than FTP while putting transfer control directly in the hands of editors.

NBC News