Case Study: Holman Fenwick Willan achieves real-time press monitoring with Signal Media

Tailored press monitoring to stay on top of news in real time

Holman Fenwick Willan (HFW), an international law firm, needed a faster and more flexible way to monitor media and news for PR and client-related topics. Before using Signal Media’s Signal Monitor, Kate Dunn and her team relied on manual Google searches and alerts to supplement their press monitoring, which was time-consuming, noisy, and risked missing important coverage.

With Signal Media’s Signal Monitor, HFW gained real-time, customizable news alerts that could be adjusted instantly and supported by responsive account management. The firm could track both its own coverage and wider industry topics, share news with partners in seconds, and spot opportunities more proactively. Signal Media helped HFW demonstrate the value of PR internally, and the team could expand searches and campaigns at no extra cost.

Holman Fenwick Willan

Kate Dunn

Brand Executive