Case Study: notonthehighstreet.com achieves real-time media intelligence with Signal Media

How Signal helped notonthehighstreet.com

notonthehighstreet.com, the online curated marketplace for more than 5,000 UK partners, needed a better way to continuously monitor what was being said about the brand and the wider market. Louise Winmill and her corporate communications team wanted to track unlimited news mentions, competitor activity, consumer confidence, and key terms across print, online, and broadcast media, ideally with real-time visibility. Signal Media provided the media intelligence capability they needed.

With Signal Monitor from Signal Media, notonthehighstreet.com could track unlimited terms at no extra cost, receive real-time alerts, and quickly create digests, clipping reports, and custom feeds in a simple platform. The result was greater efficiency and confidence that no mention would be missed; Louise said she felt “100% confident” they would never miss a business mention and praised the machine-learning-powered platform for delivering the news she needs when she needs it.

notonthehighstreet.com

Louise Winmill

Corporate Communications Team