Signal AI
32 Case Studies
Case Study: notonthehighstreet.com achieves real-time media intelligence and never misses a mention with Signal AI
A Signal AI Case Study
How Signal helped notonthehighstreet.com
NotOnTheHighStreet, an online curated marketplace, needed continuous media intelligence to track mentions across print, online and broadcast, monitor industry and competitor activity, and receive real‑time alerts. Louise Winmill, head of corporate communications, found many vendors too costly, inflexible or lacking real‑time alerts, so she chose Signal AI’s Signal Monitor to provide flexible, unlimited-term tracking and instant coverage.
Signal AI implemented Signal Monitor to deliver real‑time identification across channels, unlimited search terms at no extra cost, machine‑learning filtering, daily news digests, quick clipping/report creation and real‑time alerts. As a result, NotOnTheHighStreet can react faster to evolving stories, maintain full coverage without missing mentions (Louise reports 100% confidence), streamline reporting workflows and rely on dedicated customer success support — improving media responsiveness and operational efficiency.
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NotOnTheHighStreet
Louise Winmill
Corporate Communications