Case Study: Kinaxia Logistics engages remote employees with Signagelive Broadcast Player

Signagelive Broadcast Player is helping Kinaxia Logistics to engage with their employees during lockdown

Kinaxia Logistics turned to Signagelive at the start of the COVID-19 lockdown, when many employees were working remotely or furloughed and internal communications became harder to manage. Using Signagelive’s cloud-based digital signage platform and Broadcast Player, the company needed a better way to share business updates and keep staff informed and engaged beyond traditional email.

Signagelive enabled Kinaxia Logistics to circulate weekly CEO updates and other internal messages via a YouTube video and web link that employees could view on their devices, with content also ready for screens across the business as sites reopened. The result was strong engagement: over 18% of employees viewed the update within a couple of days, compared with the 2% engagement rate considered very good in marketing terms, helping Kinaxia communicate more effectively during lockdown.

Kinaxia Logistics

Vanessa Hope

Group Sales and Marketing Director