Case Study: BENU Pharmacies achieves modernised in‑store experience and real‑time digital campaigns with Signagelive

BENU Pharmacies - Customer Case Study

BENU Pharmacies, part of the International PHOENIX Group with almost 800 pharmacies and serving over 45 million customers annually, set out to modernise its retail experience by replacing costly, labor‑intensive printed advertising that could only be refreshed every three months. Hansab UAB was selected to supply and implement a digital signage network powered by Signagelive’s cloud‑based digital signage platform and enterprise CMS to deliver dynamic, centrally managed content.

Signagelive powered the installation of 3×55" LG video walls (2x2 configuration) and a high‑brightness window display in prime shopping‑mall stores in Lithuania and Estonia (installation completed Dec 2015). Content is uploaded to Signagelive’s cloud, synchronised across LANs and managed in real time, allowing BENU Pharmacies to run seasonal or competitor‑responsive campaigns, become self‑sufficient in content management, speed up updates versus quarterly print cycles, reduce resource costs and present a modern, attention‑grabbing in‑store experience.

BENU Pharmacies