Case Study: Activate The Space achieves 24/7 cloud-powered, high-impact Times Square LED content for Champs Sports with Signagelive

Activate The Space Installation at Champs Sports, Times Square NY Powered by Signagelive

Activate The Space (ATS) designed and integrated the new Champs Sports flagship at 10 Times Square, installing massive indoor LED walls, a 68×23 ft exterior LED facade, a multi-zone Bose audio system and ATS Core Control touch panels. ATS needed reliable HD media playback, cloud-based scheduling and a flexible hardware ecosystem to replace nearly a decade of legacy digital signage software — requirements met using Signagelive’s Brandcast media playback and cloud scheduling (with IAdea hardware).

Signagelive delivered cloud-based playback and scheduling for the exterior LED plus four interior screens, enabling 24/7 branded content delivery, remote management from any device and the ability to choose optimal media players per project. The Signagelive solution — the second full flagship implementation for Champs Sports — has driven a “huge increase in productivity” for Activate The Space’s creative team, supported continuous Times Square playback, and become the preferred platform for future store designs.

Activate The Space

Chris Pelzar

CEO & Managing Partner