Case Study: Water Research Foundation advances water research funding and rebranding with Sigler Communications

Water Research Foundation’s 10-year communications partnership with Sigler Communications

The Water Research Foundation, an organization dedicated to water research, required communications support to educate stakeholders on complex emerging water issues and to manage a comprehensive rebranding from its former name, AwwaRF. They engaged the vendor, Sigler Communications, for this long-term strategic need.

Sigler Communications implemented a detailed communications plan over a ten-year partnership, which included translating complex scientific research into accessible materials, developing key messages, and training spokespeople. As a result of these efforts, the Foundation successfully rebranded and secured congressional funding to advance its critical water security research. Sigler's work directly supported the passage of legislation that provided continued funding for these initiatives.

Water Research Foundation