Sigler Communications
54 Case Studies
A Sigler Communications Case Study
Sigler Communications was retained by Martin Marietta, one of the nation's largest producers of construction aggregates, to help secure a land-use permit and zoning change for a new plant in Weld County, Colorado. The project faced significant organized local opposition, creating a major challenge for the company's expansion plans.
The solution implemented by Sigler involved developing a strategic communications and stakeholder support program. This included creating messaging on the project's economic benefits, briefing community leaders to counter misinformation, coordinating with technical teams, and serving as media spokesperson. As a result, Martin Marietta successfully received the necessary county permit and zoning approval. Sigler's efforts navigated the organized opposition and secured crucial regulatory and community support for the project.