Case Study: Dallas Water Utilities achieves community trust and safe park access with Sigler Communications

Dallas Water Utilities maintains Bachman Lake Dam safety with Sigler Communications and keeps construction on schedule

Dallas Water Utilities needed to conduct a major dam rehabilitation project at Bachman Lake, located in a lower-income, predominantly Hispanic community that heavily uses the park for recreation. The challenge was to communicate about the multi-year construction to nearby residents and park visitors while maintaining community trust and ensuring safe access. Sigler Communications was brought on as a subcontractor to provide strategic construction communications.

Sigler Communications developed and managed a bilingual communications plan that included maintaining a project website, sending regular eNewsletters, creating social media content, and producing videos in both English and Spanish. The solution ensured construction proceeded on schedule with minimal public concern, and park users continued to safely use the recreation area. The program successfully positioned Dallas Water Utilities as responsibly maintaining critical infrastructure while protecting a valued community resource.

Dallas Water Utilities