Case Study: Central England University achieves real-time student feedback and faster issue resolution with SightMill

Great Value, Fast Setup Feedback for Your University

Central England University, a campus with more than 30,000 students, needed a real-time feedback system to maintain and improve the student experience—especially for outsourced student housing. They engaged SightMill to provide quick-to-deploy email surveys and dashboard reporting to capture student sentiment and an “ease” score for common housing tasks.

SightMill implemented modified email surveys and a real-time dashboard with each support lead as a user and automated supervisor email alerts for detractor comments, allowing issues to be picked up and resolved rapidly. The solution (plus SightMill’s event feedback module used by the sports centre) was GDPR-compliant, took one week for compliance checks and two days to go live, and delivered near-instant insights that improved response times and helped the university continuously improve the student experience.