Case Study: KopCup sells products at trade fairs with On Sight

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Preview of the Kop Cup Case Study

Kop Cup - Customer Case Study

KopCup, a Danish small business established in 2005 by graphic designer Karen Skotte-Lund, needed a way to present and sell its full range of handcrafted graphic ceramics and jewelry at trade fairs. Because transporting every product was difficult due to space and cost constraints, the company wanted a way to display all product lines and color variations while also capturing orders for later fulfilment.

On Sight provided KopCup with a simple mobile product catalogue app for iPad. The app let Karen show products not physically on display, take orders at events, and email those orders to her inbox, while also making it easy to add new items as her range changed.


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