Case Study: Atlanta Communities Real Estate triples quality leads with Sierra Interactive

Sierra Interactive Helps Atlanta Team Triple Quality Leads

Lorraine Danielson, a real estate agent at Atlanta Communities Real Estate Brokerage, was struggling with a previous lead generation solution that delivered a high quantity of low-quality leads. The platform provided poor reporting, was difficult to maintain, and required her team to waste valuable time manually sorting results. She needed a tool from a vendor like Sierra Interactive to deliver quality leads for less money, provide proactive campaign management, and offer user-friendly analytical reporting.

Sierra Interactive implemented its front-end website, backend CRM, and pay-per-click (PPC) ad management service. The solution nearly tripled quality leads, increasing them from 5,000 to over 14,000, while also cutting the cost-per-lead in half to an average of $7-8. Sierra Interactive provided comprehensive reporting and transparency, giving the team valuable insights and freeing up their time, which contributed to the brokerage's annual sales volume.

Atlanta Communities Real Estate

Lorraine Danielson

Atlanta Communities Real Estate