Case Study: Denovo Realty achieves scalable growth and streamlined operations with Sierra Interactive

How Denovo Realty Scaled a 65-Agent Independent Brokerage Using Sierra Interactive’s Flexible Real Estate CRM

Denovo Realty, an independent brokerage with over 65 experienced agents, faced the challenge of scaling efficiently without imposing rigid workflows on its highly autonomous team. Their goal was to find a flexible CRM solution from a vendor that could support dozens of different work styles while centralizing lead generation, communication, and operations.

Sierra Interactive provided the ideal solution with its flexible real estate CRM and website platform. The implementation resulted in high CRM adoption among experienced agents, strong lead conversion, and a powerful organic web presence that even aided in recruiting. By using Sierra Interactive, Denovo Realty streamlined its entire operation into a single platform, achieving scalable growth without complexity.

Denovo Realty

Garrett Bell

Founder