Siege Media
54 Case Studies
A Siege Media Case Study
Siege Media partnered with Shutterfly, a company that creates photo books, cards, and gifts, to address their challenge of launching a new blog. Shutterfly lacked the internal resources needed to build a powerful SEO-driven content engine to generate top-funnel awareness for their various product lines.
The solution implemented by Siege Media was a comprehensive, high-volume content marketing strategy. They created over 500 unique pieces of content, including blog articles, interactives, videos, and product photography, over a three-year period. As a result, Siege Media grew Shutterfly's blog to over 2.5 million monthly organic visits, which was valued at $1.7 million monthly, and earned them more than 7,000 links.