Case Study: Virgin Media O2 engages employees in process improvement with Sideways 6

Virgin Media O2 collects 108 ideas in month 1 with Sideways 6

Virgin Media O2, formed from a major merger, faced the challenge of integrating two large companies and engaging its employees to improve business processes. Their initial employee ideas program, Fresh Thinking, suffered from low engagement due to a basic online form and poor communication. They partnered with Sideways 6 to revitalize this initiative using its employee ideas platform integrated with Workplace from Meta.

Sideways 6 provided expert strategic planning and hands-on support through workshops to design and launch a new three-month campaign. This solution enabled Virgin Media O2 to collect over 100 ideas in the first month alone, generating significant employee engagement and providing numerous new ways to improve efficiency. The successful launch has set the team up to confidently execute future campaigns across the entire business.

Virgin Media O2