Case Study: Severn Trent Water drives employee innovation with Sideways 6

How Severn Trent drives a flow of great ideas from over 5,000 employees

Severn Trent Water, one of Britain’s biggest water companies, wanted to tap into the ideas of its 5,000+ frontline employees to solve business problems more effectively. The challenge was finding a simple way to engage a largely deskless workforce without introducing “yet another app,” while still making it easy for people to share and discuss ideas.

Using Sideways 6 with Yammer, Severn Trent Water created an innovation community called “Bright Sparks” and ran targeted idea campaigns through the existing workflow employees already used. Sideways 6 helped structure submissions and approvals, resulting in 190 ideas, over 1,350 comments and likes, more than 500 community members, and three new innovations accepted into the company’s innovation portfolio.

Severn Trent Water

Lesley Parker

Innovation Research Lead