Case Study: Aimbridge Hospitality EMEA builds media confidence with Sidekick PR media training

Aimbridge Hospitality EMEA boosts interview confidence with Sidekick PR’s half-day media training

Aimbridge Hospitality EMEA, a leading international hotel management company, sought to prepare its executive team for media interviews to affirm their industry expertise. Their challenge was to gain the confidence and composure needed for such engagements. They enlisted Sidekick PR to provide a bespoke media training workshop.

Sidekick PR designed and delivered a practical, half-day media training workshop tailored to the team's roles and the hospitality industry. The session included mock interviews and detailed feedback. As a result, all participants gained new skills and reported higher confidence, leading to a measurable increase in their participation in media interviews and panel appearances.

Aimbridge Hospitality EMEA