Case Study: All City Homes builds a community-focused real estate business with Side

All City Homes builds a business for its community with Side

All City Homes, an independent brokerage founded by Roy Machado and Serina Lowden, sought to build a stronger presence for people of color in real estate and better advocate for their Greater Sacramento community. Their challenge was to nurture their unique company culture and expand their business while dedicating time to this core mission. They partnered with Side for its full tech and business support.

By implementing Side's comprehensive platform, All City Homes gained a full suite of technological and operational support. This solution allowed the brokerage's founders to focus more time on pursuing their mission and expanding their agent-focused culture. Side provided the necessary infrastructure to help the brokerage thrive.

All City Homes