Case Study: Boca En Boca builds a trusted local services marketplace with Siblings Software

Boca En Boca launches a live MVP in 2026 with Siblings Software

Boca En Boca, a local services marketplace, faced the common industry challenges of noisy discovery and untrusted contact, which caused residents to bounce between informal referrals and unvetted directories. Providers also struggled with heavy onboarding flows that they often abandoned. Siblings Software was engaged to build a trust-first marketplace product to solve these problems.

Siblings Software developed and delivered a full live MVP, built with Next.js, which included public discovery, provider publishing with validation, moderated reviews, and configurable contact modes like WhatsApp. The solution features a comprehensive admin layer for day-to-day moderation. The Boca en Boca marketplace is now live, providing a verified and operational platform that proves the architecture and delivery model work, with the product itself serving as the primary evidence of success.

Boca En Boca