Case Study: Side delivers engaging user conferences with SHW

Side scales user conferences to 800–1,200 attendees with SHW

Side, a fast-growing real estate technology company, re-engaged vendor SHW to plan and operate its annual user conference after a successful initial virtual event. The challenge was to create a high-energy, engaging program that would highlight Side’s brand and services for its partners and prospective partners.

SHW provided comprehensive event management, handling everything from registration and A/V to breakout sessions and keynote addresses featuring notable celebrities. The solution resulted in a highly sought-after conference that attendees praised. This partnership supported Side's significant growth from operating in California alone to expanding into 16 states and helping over 500 boutique businesses succeed.

Side