Case Study: On-Cor achieves 200% increase in video completion rate and 20% lower cost per complete view with Shuttlerock

On Cor - Customer Case Study

On-Cor, a long-standing frozen food consumer packaged goods brand, needed a high volume of social-native ad creative on a limited production budget to support a fresh campaign from their agency, Blue Chip Marketing Worldwide. They engaged Shuttlerock to breathe new life into existing TV commercials and product imagery and to optimize assets across Facebook, Instagram, and Pinterest using Shuttlerock’s creative services.

Shuttlerock repurposed the TVC and product shots into 12 unique video assets—including in-feed and story edits with upfront branding and CTAs, story-focused in-feed videos, and five-second animated product spots—using split-screens, fast transitions, close-ups, and motion graphics. The campaign drove a 200% increase in video completion rate and a 20% lower cost per complete view, demonstrating Shuttlerock’s rapid iteration and placement optimization.

On-Cor