Case Study: AlgaeCal triples creative output and scales video production with Shuttlerock

AlgaeCal subscribes to Shuttlerock to meet their growing creative needs

AlgaeCal, a clinically supported algae-based calcium supplement company, was facing stretched internal creative resources and trouble producing the volume and video assets needed to support a full-funnel digital advertising strategy. To scale their acquisition channels and maintain high-quality, platform-optimized creative, they turned to Shuttlerock’s Creative as a Service subscription.

Shuttlerock integrated with AlgaeCal’s workflow to repurpose existing brand assets into optimized video and cross-platform ad variants under a fixed-price, always-on subscription, enabling regular creative refreshes and A/B testing. The result: AlgaeCal tripled its creative output—producing an average of four new assets per week and delivering roughly 110 assets over six months—while gaining greater variation, faster turnaround, and improved campaign optimization thanks to Shuttlerock.

AlgaeCal

Sabiha Sikand

Paid Marketing Lead