Case Study: DKNY achieves localized seasonal product shots with Shutterstock Custom

DKNY - Customer Case Study

DKNY required customized product shots featuring New York City landmarks for their campaigns, but they faced a challenge in sourcing a sufficient variety of seasonal imagery. They turned to the vendor, Shutterstock Studios, and its service, Shutterstock Custom, for a solution.

Shutterstock Custom deployed its network of local NYC contributors to shoot a wide range of seasonal, on-brief images. This solution provided DKNY with a high volume of quality, localized content tailored for their campaigns.

DKNY