Case Study: Lumene Achieves Smooth Retail Sales Presentations with Showell

Why Lumene Says Showell is Perfect For Selling to Retail Buyers

Lumene, a Nordic beauty brand focused on sustainable products, needed a modern way to support retail sales conversations and presentations in stores and between shelves. The company wanted a sales tool that was visual, fast, easy to use, and suitable for use on an iPad in retail environments.

Lumene implemented Showell as its sales enablement and presentation platform, using it since 2014 for regional sales reps, in-store beauty consultants, and sales promoters. With Showell, Lumene reports smoother sales meetings, a better customer experience, reduced reliance on printed materials, and economic and ecological benefits. The main measurable impact mentioned is the elimination of printed collateral, though no specific numeric KPI is provided.

Lumene

Petri Hakala

National Field Sales Manager