Case Study: Maxava improves global sales consistency with Showcase Workshop

How Maxava Improved The Productivity Of Its Global Team

Maxava, a New Zealand-based IT company, needed a better way to keep sales messaging consistent across its global reseller network and internal sales team. As the company expanded into more markets, manually updating sales materials created a risk of outdated content being used in important customer presentations. Maxava turned to Showcase Workshop’s Showcase platform to centralize and standardize its presentation materials.

Using Showcase Workshop, Maxava created one centrally managed presentation for resellers and a more detailed version for its internal sales force, ensuring everyone could access the latest collateral and messaging. The result was a more professional first impression, easier sharing of up-to-date materials, and stronger alignment across teams worldwide. Maxava reported that Showcase Workshop helped preserve the consistency of its message in markets around the world and supported its goal of being seen as an innovator in its field.

Maxava

Simon O’Sullivan

Founder and Executive Vice President