Case Study: Steinsentralen AS achieves more leads and lower PPC costs with ShoutnHike

Steinsentralen AS boosts leads and cuts cost per lead with ShoutnHike

The customer, Steinsentralen AS (operating as Easystone.no), faced challenges in understanding the Norwegian market and overcoming a language barrier to effectively promote its high-quality stone slabs. The vendor, ShoutnHike, was engaged to provide Pay Per Click (PPC) campaign services to help generate more leads within a specific budget.

ShoutnHike implemented a solution focused on website and campaign optimization. This included making conversion-friendly changes to the website, such as adding a pop-up and a frozen CTA button, and moving the server location to Norway to improve page speed. For the PPC campaigns, they optimized demographics, added audiences for observation, and removed negative keywords. As a result, ShoutnHike successfully reduced the cost per lead and increased the overall number of leads for the client.

Steinsentralen AS