Case Study: Lakehead University boosts student recruitment with Shout Media

Lakehead University increases admissions by 4.5% with Shout Media

Lakehead University, a post-secondary institution with campuses in Thunder Bay and Orillia, faced intense competition for student recruitment and needed a strategic partner to develop measurable digital marketing campaigns. They engaged Shout Media for a full-service digital marketing solution to grow awareness and drive enrollment.

Shout Media implemented an integrated strategy encompassing digital advertising, web development, content creation, and high-level planning. This approach resulted in measurable recruitment growth, including a 4.5% year-over-year increase in admissions for the Thunder Bay campus and a 3.6% increase for the Orillia campus, strengthening the university's long-term digital presence.

Lakehead University