Case Study: MarketingProfs achieves 152% increase in Instagram engagement with ShortStack

How a Marketing Company Used ShortStack to Grow Their Instagram Engagement by 152%

MarketingProfs, a marketing company, faced the common Instagram limitation of having only one live bio link, forcing frequent manual updates and causing outdated calls-to-action. To solve this, MarketingProfs used ShortStack’s mobile-friendly Campaign and its time-based visibility feature to host multiple pieces of content behind a single bio URL and schedule each item to appear exactly when promoted.

Using ShortStack, MarketingProfs ran a 13-day Campaign of four giveaways and a blog link with unique tracking links and scheduled visibility; the result was a 152% increase in post comments, a 23% increase in post likes, and clear audience insights (48% of entries favored the “marketing swag” prize), enabling data-driven planning for future campaigns.

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