Case Study: Eureka grows 50,000+ leads and sells out inventory with ShortStack

Eureka drives 50,000+ leads in 25 days with ShortStack

The vacuum brand Eureka faced the challenge of running an Instagram contest that would generate valuable, owned leads rather than just temporary engagement on the social platform. They partnered with the vendor ShortStack to implement a solution using its contest landing page and entry form service.

ShortStack's solution involved driving Instagram traffic to a dedicated landing page where entrants provided their email addresses. This approach allowed Eureka to capture over 50,000 leads during a 25-day campaign. The results were significant, with the campaign achieving 20% email open rates and completely selling out Eureka's product inventory of roughly 1,000 units.

Eureka