Case Study: CLIA boosts hashtag contest engagement with ShortStack

CLIA drives 22,058 hashtag contest entries with ShortStack

The customer, Cruise Lines International Association (CLIA), sought to run a successful hashtag contest to celebrate "Plan a Cruise Month." They used the vendor ShortStack's new hashtag capability to launch their #CruiseSmile giveaway, which was designed to increase engagement and offer prizes.

Using ShortStack's service, CLIA implemented a solution that resulted in 22,058 contest entries. The campaign successfully awarded four all-expenses-paid cruises, achieving significant user participation and meeting its goal of promoting the event.

CLIA