Case Study: Abatable builds a credible net zero brand with Shoreditch Design Studio

Abatable secures funding for next stage with Shoreditch Design Studio

Shoreditch Design Studio was approached by Abatable, an environmental startup that helps companies navigate the voluntary carbon markets. Their challenge was to develop a brand and visual identity that was simple, impactful, and mission-driven, portraying a sense of trust and credibility.

Shoreditch Design Studio began with a branding workshop to understand the company's mission. They developed an iconography-led logo featuring a triple ribbon 'Z' in a hexagon shape, paired with a sans-serif typeface and a color system for visual communication. Following this work, Abatable successfully acquired funding for their next stage. The vendor continues to work with them on developing their product design and marketing campaigns.

Abatable