Case Study: William Collier Design achieves 60% fewer cancellations and gains 3 new clients per week with Shore GmbH

William Collier Design - Customer Case Study

WILLIAM COLLIER DESIGN, a specialty hair replacement salon run by William Collier and Judi Wyant, faced time-consuming appointment scheduling, missed calls during consultations, and manual email reminders that ate into client time. To streamline administration and improve client access, they evaluated and adopted SHORE’s Customer Management solution, including Shore’s online booking system and automated reminders.

SHORE implemented online booking on the salon’s website and Facebook, unlimited automatic text-message reminders, a client feedback function and the Shore Merchant App. As a result, 3 new clients per week are directly traced to the online booking system, cancellations have fallen by 60% thanks to SMS reminders, and 100% of patients report satisfaction with SHORE’s services.

William Collier Design

Sara Reynolds

General Manager