Case Study: Yaasa increases global traffic by 50% with Shopify

Yaasa increases global traffic by 50% with Shopify Markets

Yaasa, a company founded in 2016 that sells ergonomic office products and height-adjustable desks, needed a more flexible way to manage its growing international ecommerce business. Its custom webshop, WordPress content setup, and multiple country-specific domains were difficult to maintain and lacked the flexibility required for expansion. Yaasa turned to Shopify Plus and Shopify’s international sales tools to simplify its global storefronts.

With Shopify, Yaasa migrated its international stores onto one centralized platform, using Shopify Flow to automate manual tasks like inventory and order notifications. The change delivered measurable results: 50% more global traffic, a 10% improvement in bounce rate, and a 300% improvement in time to market. Shopify also helped Yaasa gain full control over the customer experience across markets.

Yaasa

Johannes Sauer

Head of B2C & E-Commerce