Shopify
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Case Study: Suzy's Beauty achieves a rapid launch and first sale within hours with Shopify
A Shopify Case Study
Suzy's Beauty - Customer Case Study
Suzy's Beauty is a California e-commerce store launched by Victoria and Gene in 2014 after they found physical retail overheads unaffordable and had limited startup funds. Their challenge was to realize the dream of small-business ownership without the cost of a brick-and-mortar location.
They built a fully functional store on Shopify within a month and drove immediate sales through a social media launch (Facebook, Pinterest, Twitter), with the first sale arriving within hours. They use tools like Zopim for live chat, focus on SEO and strong visuals, and continue to generate most traffic and sales from social channels and search-driven promotions.
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Suzy's Beauty
Victoria
Suzy's Beauty