Shopify
1362 Case Studies
A Shopify Case Study
Sunchild is a Texas-based online shop selling well-crafted, everyday objects with an artisan, playful aesthetic. The founder built the store from a lifelong dream, but early growth was hampered by a difficult, inflexible ecommerce platform that made customization and day-to-day management time-consuming and limited the shop’s ability to evolve its product mix and sell at community pop-ups.
Switching to Shopify gave Sunchild a fully customizable storefront and the operational tools to focus on curating products and customer experience. Using Shopify’s card reader for pop-ups (with real-time inventory syncing) plus apps like The Hello Bar, MailChimp, SumAll and UserPulse, the team streamlined fulfillment, improved packaging and service, and grew sales through their ecommerce site, pop-ups, Google, Instagram and word-of-mouth—celebrating steady progress and a two-year milestone.