Case Study: Strandbags achieves 104,000 new customers in four weeks with Shopify Plus

Strandbags added 104,000 new customers in just four weeks

Strandbags, the iconic Australian retailer, was facing declining sales during the pandemic and needed to modernize its digital presence. The company turned to Shopify Plus to upgrade its website, improve data-driven marketing, and support a smarter digital strategy.

With Shopify Plus, Strandbags launched a new site and quickly saw strong results: more customer activations, higher conversion rates, increased sales, and greater organic traffic. Measurable impact included a 30% increase in Australian conversion rate, a 300% increase in New Zealand conversion rate, and 104,000 new customers added in just four weeks.

Strandbags

Paul Erskine

Head Of Digital and Data Delivery