Case Study: Stamptitude achieves steady online sales growth and scalable fulfillment with Shopify

Stamptitude - Customer Case Study

Stamptitude began as a husband-and-wife project in Hong Kong, born from hand-stamped swing tags made for their own clothing line. After customers started asking for the stamps, they pivoted to selling custom-made stamps and initially outsourced production. Early growth was slow—first leads came from Instagram and a big spike from a design blog that drove about 80% of initial sales—but they faced operational challenges as orders grew, packing products in their apartment and juggling other jobs while figuring out fulfillment and shipping.

To scale, they brought production in-house (now producing roughly 75% of items) and built a streamlined backend using Shopify alongside Wunderlist for order tracking, AfterShip for shipping updates, and Zopim for live chat support. The result was steady, sustainable growth: word-of-mouth and Google search now drive most sales, the business moved into an office as Stamptitude, Inc., and the couple maintain hands-on fulfillment while planning improvements for future expansion.

Stamptitude