Case Study: Records Redone scales its handmade vinyl art business and grows sales with Shopify

A Shopify Case Study

Preview of the Records Redone Case Study

Records Redone - Customer Case Study

Records Redone is a Lansing, Michigan shop that transforms scratched, vintage vinyl into handmade art. What began in 2012 as a garage-sale Dremel experiment grew into a small business challenge: turning a hobby into a reliable product line and managing custom requests and customer interactions as demand increased.

The owner refined the craft through hundreds of hours of practice, sold early pieces via word of mouth and social media, and manages inquiries with the Improved Contact Form app while handling all packaging and shipping in-house. Over three years the business has steadily grown, improved product quality, and established a workflow to handle custom orders, with patience and persistence cited as key to their success.


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