Case Study: Qubits achieves 7,000+ direct-home sales and reliable peak-traffic handling with Shopify

Qubits - Customer Case Study

Qubits is a husband-and-wife–founded toy company that created a hands-on toy to teach art and design concepts after seeing those classes cut from elementary schools. Their product has reached over 7,000 homes, and the newest version is now sold through their Shopify store.

They launched online, expanded to Costco.com and a distribution partnership with Discovery Toys, and now sell direct via Shopify online and Shopify POS—benefiting from major exposure on ABC’s Shark Tank and CNBC. Fulfillment is handled in-house with USPS Click‑N‑Ship and Shopify’s admin tools for easy label printing, and they credit Shopify’s reliability for handling heavy traffic spikes from national TV exposure.

Qubits