Case Study: Ooni achieves 400% sales growth with Shopify

Ooni grew sales 400% with a surge in conversion rate

Ooni, the outdoor pizza oven brand, was growing fast across the U.S., Germany, and the U.K., but manual processes were pulling the team away from meeting rising demand. The company turned to Shopify Plus to streamline operations and better support its scaling business.

With Shopify, Ooni automated stock management with Shopify Flow, Black Friday Cyber Monday planning with Launchpad, and checkout discounts and shipping rules with Shopify Scripts. The result was a 400% increase in sales and a surge in conversion rate, while also reducing operational workload and helping Ooni scale with a lean development team.

Ooni

Ben Thompson

Developer