Case Study: Momofuku scales to 30,000 orders per month with Shopify

Momofuku Goods effortlessly delivers the goods to up to 30,000 customers per month

Momofuku needed a platform that could keep up with rapid growth, high traffic, and fast-selling product launches after its packaged noodles sold out in under 10 minutes. To support this scale, the brand turned to Shopify Plus, along with tools like Shopify Scripts and Shopify Flow, to manage operations, sales, and inventory more efficiently.

With Shopify, Momofuku connected its finance, operations, and sales workflows, expanded into wholesale, and streamlined flash sales and new product launches. Integrated fulfillment through ShipHero helped Momofuku handle up to 30,000 orders per month, while also supporting sales spikes of $100,000 in under an hour and up to $500,000 in a day.

Momofuku

Bob Kim

Head of IT