Case Study: Merz b. Schwanen achieves faster growth and streamlined operations with Shopify

Merz b. Schwanen From Heritage Craft to Global Growth with Shopify

Merz b. Schwanen, a family-run heritage clothing brand, was growing rapidly from a niche label into a retail and wholesale business, but its legacy commerce platform had become a bottleneck. Basic tasks like inventory updates, refunds, POS setup, and returns required heavy admin or developer help, and the old system was costly, inefficient, and difficult to use in stores.

Shopify helped Merz b. Schwanen launch Shopify POS in their New York store in just 10 days, with no formal training, and later automate key workflows with Shopify Flow and reporting integrations. The results included 95% fewer errors on loan forms, 15 minutes saved per request, 85% customer email capture at checkout, and a fully automated weekly reporting process, while keeping performance strong during peak periods.

Merz b. Schwanen

Merz b. Schwanen Lennard Plotnicki

Commercial Manager