Shopify
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A Shopify Case Study
Laguna Salt Company, based in Laguna Beach, CA, makes and sells regional raw salts and in-house infused varieties. After launching at local farmers markets and seeing strong demand, the company faced the challenge of scaling to a national audience while establishing reliable shipping, fulfillment, and online marketing (SEO) capabilities.
The team built a national storefront on Shopify (www.lagunasalt.com), uses ShippingEasy for postage, and fulfills orders from their warehouse while growing large retail accounts. As a result, website traffic and sales are rising rapidly alongside retail business, and the company is focused on refining its online presence and SEO to sustain growth.