Case Study: La Maison Convertible achieves 100% online growth with Shopify

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Preview of the La Maison Convertible Case Study

La Maison Convertible doubles online sales with Shopify

La Maison Convertible, a French leader in space-saving furniture, faced the challenge of scaling its premium omnichannel experience while reducing operational complexity. The COVID-19 pandemic, which forced the closure of its physical stores, created an urgent need to deliver a trusted online shopping experience for high-value furniture. The company needed a platform to unify its online and in-store operations and support its growth. They migrated from Magento to Shopify Plus to address this.

By implementing Shopify Plus, La Maison Convertible unified its sales channels into a single ecosystem, enabling seamless online appointment bookings and providing sales teams with valuable customer insights. This solution from Shopify resulted in 100% growth in online sales, with over €50 million in annual revenue. A key metric was that customers who booked appointments online spent approximately 30% more than walk-in customers, demonstrating the success of their integrated strategy.


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