Shopify
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A Shopify Case Study
Waterdrop, the Austrian sugar-free beverage brand, wanted to scale its in-store and online experience while keeping customer interactions personal and consistent across 40+ stores worldwide. The company needed a way to unify payments, customer data, and retail operations as it expanded internationally, and it turned to Shopify, including Shopify POS, to support that growth.
Shopify implemented a unified commerce setup with Shopify POS, POS hardware, and international sales features, connecting in-store and online transactions with Waterdrop’s CRM and making pop-ups easier to run. The result was faster store openings, better customer insights, smoother loyalty and subscription experiences, and measurable business growth—Waterdrop reached €140 million in revenue in 2024 and averaged 40% year-on-year growth.
Kevin Breese
Global Retail Director