Case Study: TokyoBike doubles in-store pickup sales with Shopify POS

How Tokyobike Synced Their Storefronts and Doubled Sales

TokyoBike, a boutique bicycle brand, needed a better way to connect its online store with its physical locations after its Lightspeed POS system failed to sync reliably with ecommerce. The disconnected setup made inventory tracking difficult, blocked smooth in-store pickup, and created frustrating experiences for both customers and staff.

TokyoBike switched from Lightspeed to Shopify POS to unify inventory, sales, and customer data across channels. With Shopify, the brand enabled real-time stock visibility, seamless in-store pickup, and a smoother omnichannel checkout experience, resulting in 2x more online sales from in-store pickup orders and a sales cycle reduced from nearly 30 days to under one week.

TokyoBike

Juliana Di Simone

Partner